Merlinco introduce new managing director


Merlinco director

We are delighted to announce the appointment of Simon Stephen as Managing Director with effect from 1 July 2020.

Simon joined us last year with 25 years of experience in survey data processing in the Market Research industry, including work at leading research agencies such as NOP World/Business, BMRB-Kantar, and ORC International, before spending 20 years at the specialist MR data Management consultancy SwissPeaks.

Simon said of his appointment “I am excited to be given the opportunity to develop the specialist survey services and software offered by Merlinco, driving towards a higher profile for the leading survey analysis package MERLIN. We are already working on greater integration and improved productivity features, taking full advantage of the latest technology.”

John Tebboth, Merlinco’s Managing Director for the past 12 years, remains as a board Director, focussing on software support and training, providing valuable continuity for clients. Keith Hughes, Kathy Abbott and Peter Jackling also continue to be board Directors.

New MD Appointment

Simon Stephen

We are delighted to announce the expansion of our team with the appointment of Simon Stephen as Data Management Expert. Simon said of his appointment “I am excited by the new positive challenges and, looking to the future, helping to develop the business on a strategic level, as well as pushing the company forward on a technical front. With all of the systems and technologies we have available as well as our developing software integration packages, this is an exciting time for the company.”

Managing Director John Tebboth said of the appointment “I believe that Simon will prove to be an invaluable member of the Merlinco team, supporting and developing the Merlin production and software support teams, and he will take on an even more significant role as the business undergoes a period of renewal and evolution in the future

Simon’s industry and business experience coupled with his knowledge and use of Merlin software products brings a great strength to our business and I am delighted to see him joining the team and driving the company forward. His input from a technical perspective will be hugely significant as we plan the next phase of the business’ growth and expansion

The MERLIN Technical blog

We have introduced a MERLIN Technical category on our BLOG page – primarily written for MERLIN users, and intended to inform or remind them about MERLIN features. Because MERLIN is such a comprehensive survey processing language, even experienced users are often unaware of everything it can do.

The MERLIN Technical blog is also available to non-users, as prospective purchasers of MERLIN may find it a useful guide to some of MERLIN’s many features.

Any questions? Email

Software update


Merlin 10

MERLIN 10 has been released, and many of our clients are already enjoying the benefits of new features and increased capacity. If you would like to try it, request a FREE TRIAL at the foot of this page.


Far better client feedback



We have just received this emailed comment from a client who started using MERLIN this year, after previously using STATA and SPSS…

“MERLIN has been a fantastic addition to our data processing toolset, far better than what I was using previously.”

Automation is key

Automation is key to streamlined tasks


Merlinco software was mentioned a number of times during the ASC one-day conference on Automation, attended by Merlinco directors John Tebboth and Keith Hughes, as well as a number of our clients. The ability to import from, and export to, the Triple-S standard makes it easy to incorporate MERLIN runs into a series of streamlined tasks, as emphasised in the papers by James Eldridge and Steve Taylor.


MERLIN processes 130 million data records


Following an enquiry as to whether MERLIN could process 120 million data records, we mentioned this to a client who decided to try 130 million!

He constructed a dummy ASCII data file 1.6Gb in size, containing a serial number and two variables, then wrote a MERLIN set-up to generate 4 tables from it. The job ran without any problems, and took just 2 hours 5 minutes. We would be interested to know if anyone ever analyses more data records!

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